6 Reasons Why Every Business Should Have A Website 1

6 Reasons Why Every Business Should Have A Website

Are you a business owner without a website? Decades ago, when the Internet was new, web pages were expensive and a dream for many business owners, but most small and large businesses didn’t have websites. Jump ahead to 2018. Check out why every business should and can have a website.

Your Business Gains Exposure

Whether you have a small online startup or your specialty brick-and-mortar boutique, having your website can help your business get exposure. If you run your business or have a small team of employees, you probably don’t have much time to go out and meet people or drum up some business. While you shouldn’t solely rely on a website to draw in potential customers and clients, it has great potential to give you more exposure as a company without sacrificing time and money. You can add your website to your business cards and social media profile, and you’re one step closer to having more people know about you.


Websites are Professional

Even though we live in an age that revolves around social media, websites still tend to make businesses appear more professional and “legit.” Depending on your clientele, you may not want to direct them to your Facebook page.

Websites are Versatile Business Tools

The great thing about most websites today is that you have complete control over the content. Your website can be one giant contact page or an online portfolio of your work. It can be a helpful tool in developing an online store or simply telling potential customers more about your business. Previously, having a website meant relying on someone else to build it; even if you told the designer what you wanted, there was no guarantee that it would be on the website. Today, creating a versatile website that gives you complete control is easy, especially when you use web builders like www.best10websitebuilders.com. You don’t have to have years of experience or even be all that tech-savvy.

You Can Reach Out To A Wider Audience

Even if you use analytical tools to reach your target audience, a website can draw customers and clients you may have overlooked or never considered. Again, a website is a virtually effortless way to gain more customers while focusing on your business plan.

You Can Be More Responsive and More Quickly

Depending on how you design your site, you can be more responsive to your customers, resolve issues, or ask questions more quickly. A website can become a “one-stop” place for your customers if you have all the right contact information. If your potential or existing customers have to track down ways to reach you with a question (or a complaint), they will likely go elsewhere and give you less-than-shining feedback.

Free Advertising

Advertising is expensive, and if you’re a business owner, you might not have a budget devoted to advertising. You can use your website to promote sales or new items, and you can change it as frequently as you want without worrying about contacting an ad agency or hoping that the ad got printed correctly. If you were a business owner in 2018, having a website has more advantages than disadvantages, and you can make it easy by building yours right away.


I am a writer, financial consultant, husband, father, and avid surfer. I am also a long-time entrepreneur, investor, and trader. For almost two decades, I have worked in the financial sector, and now I focus on making money through investing in stock trading.